5 tips for Biohazard Cleaning Business

Why SEO?

In the highly competitive cleaning business, it is crucial to be the first choice of your customers. While providing a high-quality cleaning service is important, a strong online image plays an important role in driving more customers to your business.

Therefore, are you asking just like me, how to do SEO for cleaning business websites?

Step 1: Select Biohazard Cleaning Business-Related Keywords

A good keyword can increase the organic ranking of your website and thus can bring in huge volume. For biohazard cleaning business, target keywords such as “crime scene cleanup”, “restoration”  “biohazard cleanup” or “stolen car recovery” can attract viewers.

The position in which the keyword appears affects the ranking of the site, the more forward the title keyword the more weight the site gives it and the better it usually ranks.

In addition to this, it is also important to understand the competition for the keywords. This is not difficult to understand as the keywords chosen for the same business may be the same. Therefore, instead of using just one keyword, using multiple related keywords to cover a wider range of search interests.

For example, keywords related to biohazard cleaning are, “biohazard cleanup”, “trauma scene remediation, “crime scene cleanup “, etc.

Step 2 Optimize Cleaning Business Website Structure

The way a website is structured basically shows how all the pages are related to each other. Making sure the structure meets users' needs can really improve the user experience. It's easy and fast for users to get around the website.

Optimizing your website structure also helps with organic ranking. So, how can we make sure our website is well-structured?

The flat structure, which is a three-level structure, is the priority. Let's look at this website as an example. If someone wants to find the Multi-Panel Drug Test Device, they can go from the homepage-Cost Estimation-Multi-Panel Drug Test Device

Search engines want users to find the content they need as fast as possible when they enter the web page. We don't want the content to be hidden too deep, where the user can't find it.

Step 3 Optimize Cleaning Business Content for Website

It's important to create unique content for a biohazard cleanup business website. This can help increase visibility and grab the attention of your target audience.

Enhancing the content on your website. It's important to understand what your potential customers need so you can make sure your website content meets their concerns.

Try publishing informative articles and guides on topics related to biohazard cleaning, the dangers of mold to the body, and drug testing to increase the authority of the page.

Adding some original content. A website with no original content at all won't be very popular with search engines, even if it's rich in content. So, for a website, try to have a portion of original content.

Step 4 Build High-Quality Backlinks for Website

A backlink is a link from one page on a website to another. If someone links to your site, you get a backlink from them.

Backlinks are important for search engine optimization and keeping your website up and running.

Backlinks can give your website the extra boost it needs to reach the top and benefit from uninterrupted volume.

However, getting these valuable links is not easy, and link building is one of the most challenging and time-consuming activities of SEO.

Step 5 Provide positive user experiences

In times of media explosion, search engines no longer lack content but pay more attention to the user experience. So what do we need to focus on?

Opening speed. The opening speed of the website is a direct factor that affects the user experience. Slow opening speed of the site will reduce the search engine's assessment of the site, it is difficult to get keyword rankings.

Mobile devices. As smartphones become more and more popular, we're seeing a huge increase in mobile searches. According to Statista, in 2023, mobile devices accounted for 58% of global web traffic. It's not just users who view your website primarily from mobile devices, but Googlebot as well. Back in 2016, Google announced a mobile version of Priority Indexing. This means that Google will mainly use the mobile version of content for indexing and ranking, as it crawls web pages through Googlebot smartphone user agents.

Conclude

The purpose of SEO planning for cleaning business websites is to facilitate the improvement of the user experience of the website and to meet the needs of the users. It ensures good keyword rankings in the later stages of optimization.